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RGNN Alum McKenna Smalley Launched Her Own Business – Here’s What She Wears to Work

RGNN Alum McKenna Smalley Launched Her Own Business – Here’s What She Wears to Work

Wanna know what college students are wearing all around the world? If you have an #OOTD to share, apply now and get published on RGNN.org!

Being an entrepreneur in today’s world is not an easy task. We are always so proud when RGNN students take the initiative and launch their own businesses. Case in point: RGNN Alum McKenna Smalley completed our Fashion and Luxury Brand Management Internship and Mentoring Program in Madrid, Spain, in 2019 and has just launched her own company!



“Finally did the thing & became an entrepreneur,” she writes on her Instagram. Her business, Howdy Studio (@howdystudioco), is all about social media, content creation, branding and web design. In an oversaturated social media market, where on the macroeconomic scale most brands already have agencies they work with, it is so admirable that McKenna has already secured several local clients, and the analytics to match. Go McKenna, can’t wait to see what you create next!

Oh, and in case you want to see everything she’s wearing to work right now, we’ve got you covered, too.

2019 – McKenna back at RGNN Academy with RGNN Experts Leonor Delkader from Vogue Magazine and Paolo Scalia from Dolce & Gabbana

McKenna Smalley during her Internship and Mentoring Program at RGNN Academy in Madrid, Spain, with RGNN Expert Leonor Delkader from Vogue Magazine | RGNN.org
McKenna Smalley during her Internship and Mentoring Program at RGNN Academy in Madrid, Spain, with RGNN Expert Paolo Scalia from Dolce & Gabbana | RGNN.org
McKenna Smalley during her Internship and Mentoring Program at RGNN Academy in Madrid, Spain, with RGNN Expert Paolo Scalia from Dolce & Gabbana | RGNN.org
McKenna Smalley during her Internship and Mentoring Program at RGNN Academy in Madrid, Spain, with RGNN Expert Juanjo Montanary and RGNN Founder Isabel Eva Bohrer | RGNN.org

2024 – McKenna now, hard at work with her own business (and what she wears to work!)

McKenna Smalley runs her own social media, branding and design studio now | McKenna Smalley

Fit details

Shop the look

Bershka Shearling JacketPrincess Polly SkirtPrincess Polly Boots
McKenna Smalley runs her own social media, branding and design studio now | McKenna Smalley

Fit details

  • Jacket from Princess Polly (sold out) – we also love this similar style with the shearling detail from Bershka / ASOS here, order oversize for a fit like McKenna’s!
  • Brown cowboy boots from Princess Polly
  • Light wash jeans from Princess Polly – similar style from Cotton On here

Shop the look

Princess Polly BootsCotton On JeansBershka Shearling Jacket
McKenna Smalley runs her own social media, branding and design studio now | McKenna Smalley

Fit details

  • Top from Dynamite; similar style from H&M here
  • Pants from Dynamite; similar style from H&M here

Shop the look

H&M Work SlackH&M Tie Neck Blouse
McKenna Smalley runs her own social media, branding and design studio now | McKenna Smalley

Fit details

  • Pants from Dynamite; similar wide leg style from H&M here
  • White tank from Abercrombie; similar style from H&M here
  • Button up from Zara
  • Belt from Urban Outfitters (look for “Western belt” if you are looking for something similar!)
  • Shoes from Converse

Shop the look

Zara Oxford ShirtH&M Wide Leg PantsConverse
UO Western BeltH&M White Tank

Have amazing style? Wanna share your #OOTD? Apply now and get published on RGNN.org!

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